The Association LA

CLIENT

The Association / adidas

SERVICE

Strategy, Concept, Campaign, Design, Development, Photography

DATE

2018

An adidas-sponsored invite-only soccer league in LA gets a tech upgrade

We developed a simple Live Tracker app for The Association that works right in the browser. On match days, the referees were able to control the game clock and scorekeeper on their mobile browsers, while a dedicated laptop projects a full-screen live scoreboard onto a big-screen TV at the indoor facility.

Teams from companies like SpaceX, Red Bull, and Beats by Dre competed in this 5v5 influencer league

We went beyond the scope to design static graphics on other big screens at the facility. We created the fixtures and standings for each week during the regular season, and during playoffs we created the playoffs bracket.

We believe sports is the most
thrilling thing on earth

We create winning ideas to ignite the most distinctive campaigns in sports. Like
no other we know how to find the sweet spots between brands and sports culture,
which makes us the specialists in our game.

Our goal is to create talk-worthy and head-turning campaigns with outstanding
results. Or as we like to say: Rockets for brands that dare to stand out. Nothing
less.

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